The on-camera Commercial Acting Workshop


Learn the technique to excel at commercial auditions

Outside Los Angeles

For Beginners Through Advanced

Los Angeles Area

Book Auditions Like A Pro


While making a great living in NYC and LA as an actor for 20+ years (largely through commercials), I developed a one-of-a-kind commercial auditioning workshop, that now co-joined with fellow pro, Oren Skoog, takes this fun, unique, on-camera classroom experience to the next level.
With Oren, we bring the Commercial Game, our on-camera audition workshop, not only to NY and LA but also to other markets/cities around the US. Our first workshop away was recently in New Orleans.
This workshop is for both new actors and seasoned veterans. You don’t have to be a professional actor to book a commercial, but also, just because you’re a seasoned pro with a long TV/ film resume, doesn’t mean you won’t struggle booking them either.
We teach the way to be consistently successful at auditioning for commercials. Period. The results have been outstanding. Students have had massive increases in callbacks and booking, shooting commercials in Paris, around the US, and also working with top Hollywood directors. See our bios below.




One on One

Work with Ben or Oren one on one


  • JB Tadena (Venom, Hawaii 5.0, NCIS:LA)

    JB Tadena (Venom, Hawaii 5.0, NCIS:LA)

    “Ben and Oren’s coaching has been invaluable in my career. Not only are they great at communicating what’s missing in my acting process, but what’s most important is that they makes it fun. The work remains truthful while allowing me to really just play.”
  • Aisha Kabia (The Good Place, NCIS:LA, S.W.A.T.)

    Aisha Kabia (The Good Place, NCIS:LA, S.W.A.T.)

    “Oren has mastered the process of auditioning and booking in the commercial world. He has a keen insight into how to strike the right balance between subtle comedy and grounded realness in a commercial. I’ve learned so much by being exposed to his work and his deep understanding of what works on camera.”
  • Jenny Mia Kelly (Austin workshop & over 25 national commercials)

    Jenny Mia Kelly (Austin workshop & over 25 national commercials)

    “Having already had some success in commercial acting work, I didn’t know what I would gain from this workshop. Well, I got more than I could have imagined! I learned tips and techniques I didn’t even know that I didn’t know. I hope they come back to Austin so I can take it again”
  • Brian Avers (NCIS: LA, Elementary, The Closer, Julie & Julia)

    Brian Avers (NCIS: LA, Elementary, The Closer, Julie & Julia)

    “I’ve been watching Ben Tolpin book TV shows and national commercials since the day he graduated college — yet he never stopped taking classes, never stopped fine-tuning his craft, never stopped finding new ways to succeed in such a difficult business — which, of course, now makes him the perfect teacher. Ben helped get my career off the ground; with his rare combination of on-set experience and joy for teaching, I guarantee he can do the same for you.”
  • Angela Griffitt (New Orleans workshop)

    Angela Griffitt (New Orleans workshop)

    Oren and Ben know the ins and outs of the commercial industry. I honestly feel so much more confident in my commercial audition skills and can’t wait to apply all the knowledge I’ve obtained to my next one!”
  • Aiden Cardei (over 20 national commercials)

    Aiden Cardei (over 20 national commercials)

    Skoog has been a vital resource for me over the past decade. He has propelled my career by offering keen insights, invaluable tips, and steady encouragement. He is a guiding voice through the volatile business and art of commercial performance. A true master.
  • Robyn Cohen (The Life Aquatic, NCIS, NCIS:LA)

    Robyn Cohen (The Life Aquatic, NCIS, NCIS:LA)

    “Ben is a force for good in the world of acting, teaching and coaching. His intuitive, wise and practical approach is grounded in years of experience as well as in his caring and compassionate nature. He’s the winning combination.”
  • Aliska B (New Orleans workshop)

    Aliska B (New Orleans workshop)

    “I felt understood, inspired, excited, and have another level of confidence. Ben and Oren have a keen sense of the needs of their students.”
  • Todd Cahoon (Rebel, CSI, Surrogates)

    Todd Cahoon (Rebel, CSI, Surrogates)

    “Ben has helped me for many years with more auditions and jobs than anyone else. His coaching has always been spot on. Combined with many years and great successes as an actor himself, Ben is able to simplify the truth in every scene. Maybe his greatest asset though is his very charming, comically dry, yet calm and endearing approach in his direction. He truly enjoys being of service. This allows space and ease for the actor to play and build the character to its greatest emotional life.”
  • Jennifer York (Head of On-camera Talent at DPN)

    Jennifer York (Head of On-camera Talent at DPN)

    Oren is a chameleon, easily able to change from spot to spot, making him highly cast-able and invaluable as a client. If he is teaching a class I’d like all my clients to take it.”


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Copyright The Commercial Game 2018